MEN'S HAIR COSMETICS PRODUCT

Project Description:

The Sleek Series project focuses on crafting a complete brand identity and packaging system for a premium men’s hair product line. This includes designing the product labels, jar packaging, and retail boxes—all unified under a cohesive visual language.

Design Approach: 

Each product features a distinct color palette and variation within a consistent design framework, allowing for individual product recognition while maintaining brand harmony. The overall aesthetic combines modern minimalism with bold masculine elements, reflecting the brand’s core values of sophistication, style, and confidence.

Deliverables:

- Logo and visual identity system 

- Label design for all product jars

- Box and packaging dielines

- Color palette and typography guidelines